Healthy minds are good for business. When your team members care for their mental health, they’re able to give their best at work.

However, more than 80% of U.S. workers experience at least one mental health symptom, and two-thirds say these challenges interfere with their ​ability to work. You can help workers get the mental health support they need.

We're pleased to introduce the Love, Your Mind Employer Guide, a new toolkit created by the Health Action Alliance in collaboration with the Huntsman Mental Health Institute, the Ad Council, and Canva.

Drawing from our extensive workplace mental health resources and experience, HAA developed the guide’s content and easy-to-use tools to empower leaders like you support workers in positive, affirming ways. You can use these tools to talk to your team about mental health, connect them to the resources they need, and build a workplace culture of well-being. 

The Love, Your Mind Employer Guide can help you prepare for World Mental Health Day on Thursday, Oct. 10, and support your employees throughout the year. 

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What Is Love, Your Mind?

The Love, Your Mind campaign, from the Huntsman Mental Health Institute and the Ad Council, offers inspiration, community, and educational resources to encourage people across the U.S. to be more open and proactive when it comes to their mental health.

The Love, Your Mind mission is threefold:

• Normalization: Reframing attitudes and perceptions around mental health and the importance of seeking help
• Education: Helping people learn signs and symptoms of mental health struggles, understand how to check in on themselves, and know what to say and do for others who may be struggling
• Connection: Offering culturally relevant resources and encouraging people to seek help.

What’s the Love, Your Mind Employer Guide?

The new Employer Guide brings the Love, Your Mind message to the workplace with simple messaging, easy-to-use mental health tools, and customizable Canva templates.

Over 9 in 10 workers expect their employers to help them manage mental health ​challenges. HAA — in partnership with the Ad Council, the Huntsman Mental Health Institute, and Canva — developed this free resource to equip employers to do just that. The Love, Your Mind Employer Guide empowers leaders to help their workers recognize their ​emotions, understand how to care for themselves, and find their unique paths ​to mental health.

What Tools Are in the Love, Your Mind Employer Guide?

The Love, Your Mind Employer Guide includes tools to help you:

• Spot Signs of Mental Health Challenges
  ‍A customizable newsletter, self-check-in tool, and manager script to help employees recognize when they’re struggling and get support.
• Connect Employees to Care
  ‍Customizable posters, conversation prompt notecards, and a checklist for evaluating your company’s mental health benefits.
• Build a Supportive Culture
  ‍Company culture thought-starters, a guide for sharing personal experiences, and customizable social media posts prompting self-care and connection.‍
• Talk Openly About Mental Health
  An internal communications toolkit with affirming messaging and customizable templates to use on World Mental Health Day and beyond.

What Is World Mental Health Day?

World Mental Health Day is observed on Oct. 10 each year in more than 150 countries.

Partners from the World Federation for Mental Health, the United Nations, and the World Health Organization (WHO) organize annual campaigns focused on various aspects of mental health care.

This year’s theme is “It Is Time To Prioritize Mental Health in the Workplace” — a perfect opportunity for business leaders to take meaningful action to support their own teams.

Join HAA on Thursday, Oct. 10 at 2 p.m. ET for our Mental Health Equity at Work Summit: Focusing on the Frontlines. We will explore the unique mental health needs of hourly and frontline workers — and what employers can do to make sure no one is left behind in the pursuit of workplace well-being.

The summit will include a live demonstration from Canva on how to customize the tools in the new Love, Your Mind Employer Guide for your workplace.